Alassio is one of the most brilliant pearls of the Ligurian Riviera di Ponente, nestled in the splendid Baia del Sole (Bay of the Sun) and famous for its long, fine sandy beach, elegant historic center, and lively atmosphere. The city combines the charm of a historic seaside village with a modern and high-level tourist offering. The undisputed symbol of the city is the famous Muretto di Alassio, a witness to countless loves and celebrity visits.

What to See: Art, History, and the Sea

• The Muretto di Alassio – An open-air artwork conceived by Mario Berrino, decorated with tiles signed by artists and famous people. The statue of the lovers is also located here.
• Budello di Alassio – The main, narrow, and atmospheric pedestrian street that runs parallel to the beach, lined with luxury boutiques, craft shops, and historic venues.
• Church of Sant'Ambrogio – The main place of worship, in Baroque style, with a red brick bell tower that is a visual landmark for the city.
• I Ciciu del Cervo (nearby) – Curious mushroom-shaped geological formations near Monte Tirasso, ideal for excursions.

Beaches, Excursions, and Islands

• Baia del Sole Beach – Famous for its light sand and crystalline sea, it offers numerous beach resorts and water activities.
• Gallinara Island (Isola Gallinara) – Located opposite Alassio, it is a nature reserve island, easily reachable by boat excursions. Famous for its turtle shape.
• Roman Walk (Passeggiata Romana) – Panoramic path connecting Alassio to Laigueglia, offering spectacular views of the gulf and the Mediterranean scrub.

Gastronomy and Typical Products

• Baci di Alassio – Famous small sweets based on chocolate, hazelnuts, and butter, created to celebrate the Muretto.
• Farinata and Focaccia – Ligurian street food specialties, perfect for a quick snack along the Budello.
• Pigato and Vermentino Wines – Typical white wines of the Riviera, ideal to pair with fresh local fish.

Events and Cultural Traditions

• Miss Muretto Contest (historical) – The event that made the Muretto famous nationally and internationally.
• Regattas and Vintage Sailboats (Vele d'Epoca) – Alassio regularly hosts high-level nautical events.

Verified Institutional Links

• Official Website of the Municipality of Alassio
• Official Tourist Website of Alassio

Top 5 Hotels and Accommodations

• Grand Hotel Alassio Beach & Spa Resort – Luxury and complete services, with private beach and spa.
• Hotel Almarè – Modern design and beachfront location, highly rated for quality.
• Hotel Ristorante Toscana – Family-run and excellent traditional Ligurian cuisine.
• Hotel Europa & Concordia – Historic hotel in the heart of Alassio, near the Budello.
• Residence San Marco – Ideal for longer stays, with apartments equipped with every comfort.

Top 5 Recommended Restaurants

• Ristorante L'Aigà Blu – Fresh seafood cuisine and revisited Ligurian dishes with sea view.
• Trattoria I Budelli – Typical atmosphere and simple yet excellent dishes of local tradition.
• Ristorante Le Vele – Located in a panoramic position, it offers an elegant menu and a refined wine cellar.
• Hostaria l'Astoria – Known for its seafood cuisine and selection of extra virgin olive oils.
• Pizzeria Mezzaluna – Gourmet pizzas and high-quality natural leavened dough for an informal dinner.