Pag Island (Isola di Pago), located in the northern Adriatic in Croatia, is one of the largest and most fascinating in the Adriatic, famous for its lunar, arid, and karst landscape, earning it the nickname 'Moon Rock'. Although known for its vibrant beaches like Zrce Beach (the 'Croatian Ibiza'), Pag offers a contrast of experiences: on one hand, the nightlife, and on the other, a rich cultural heritage, with the famous Pag lace, millennial salt production, and the renowned sheep cheese (Paški sir). Our travel designers consider it a destination that combines relaxation, culture, and entertainment.

Culture, What to See and Experience: The Paški Sir and Lace Experience

• Paški sir (Pag Cheese) – This sheep cheese, produced only on the island, is a gastronomic excellence, the result of the unique diet of the sheep, fed on brackish aromatic herbs. We recommend a visit to Sirana Gligora (cheese dairy) for a tasting and an educational experience on the production process.
• Pag Lace (Paška čipka) – An art passed down through generations, recognized by UNESCO. It is possible to admire the intricate work of the lacemakers in the Pag Lace Museum in Pag Town or directly from the local women sitting on their doorsteps.
• Zrce Beach – For those seeking day and night fun, this beach near Novalja is the center of summer life with world-famous clubs and electronic music festivals.
• Pag Salt Pans (Paške Solane) – One of the oldest salt pans in Europe. A fascinating place to understand the historical importance of salt to the island's economy.

Gastronomy: The Island's Unique Flavours

• Paški sir – The flagship product, to be enjoyed both young and aged.
• Pag Lamb (Paška Janjetina) – Tender and flavourful lamb meat, often prepared roasted or under the 'Peka', influenced by the diet of brackish herbs.
• Žutica – Indigenous wine, fresh and light, perfect for accompanying fish dishes or cheese.

Our Top 5 Luxury and Boutique Hotels

• Family Hotel Pagus – Located on the seafront in Pag Town, with full amenities ideal for a comfortable stay.
• Hotel Plaza – A modern hotel with excellent reviews, situated in a quiet area but close to the tourist center.
• Boutique Hotel Intermezzo – In the center of Pag Town, it offers an intimate and refined atmosphere, perfect for discovering the city.
• Hotel Meridijan Adults Only – Ideal for a romantic and relaxing holiday, with a beachfront location.
• Terra Park Phalaris (Glamping) – For a luxury experience in contact with nature, near Novalja.

Top 3 Recommended Restaurants for Local Cuisine

• Konoba Bile – Traditional restaurant known for lamb specialties and its own cheese production.
• Na Tale – Offers excellent seafood cuisine with a spectacular view of the harbor.
• Ristoran Porat – Perfect for tasting very fresh fish and local dishes in a welcoming atmosphere.

Institutional and Useful Links

• Official Tourism Website on Pag Island
• Official Website of the Croatian National Tourist Board